The Content Consumption Habits Every Travel Marketer Needs To Know

Jerry Gamiao Jan 31, 2020

Frequently Asked Questions

When are the peak travel months marketers should plan for?

According to the article, November and January are peak months for consumer travel — times when marketers need to stay connected with on-the-go audiences.

What does the article suggest travel marketers should focus on?

The article recommends understanding seasonality patterns, using the right content types at the right times, and choosing platforms that effectively reach travelers to optimize content strategy.

Where can I see the full study or infographic referenced in the article?

The article references an infographic titled “The Top 5 Content Consumption Habits Every Travel Marketer Needs to Know,” available at https://nativo.com/blog/infographic-travel-content-insights. The MarTech Advisor repost is available via the provided short link.

Who authored the insights and what is their role?

The insights were authored by Jerry Gamiao, Director of Campaign Analytics at Nativo.

AI-Generated Summary70-80% of original length

Original Article

MarTech Advisor | January 31, 2020 - November and January are peak months of traveling for consumers, but that also means it’s a busy time for marketers to stay connected with consumers on-the-go. In this article, our Director of Campaign Analytics and Insights, Jerry Gamiao, will explore the insights from our infographic, “The Top 5 Content Consumption Habits Every Travel Marketer Needs to Know.”

The piece explains the most important seasonality patterns, why certain types of content resonate with consumers at certain times and which platforms are most effective in reaching this unique target audience. Marketers looking to engage with travelers need to be aware of these trends and patterns to optimize their content strategies effectively.

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