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"Privacy As A Luxury Good" - Taking On The Digital Caste System

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"Privacy As A Luxury Good" - Taking On The Digital Caste System

Frequently Asked Questions

Who is featured in this episode of Backstage with the Brand?

Greg Johns, EVP and Chief Digital Officer at Canvas Worldwide, the world’s second largest independent media agency, is the featured guest.

What are the main topics covered in the episode?

The conversation covers consumer privacy (framed as a 'luxury good'), the shifting role of TV in the media mix, the future of autonomous vehicles, and broader digital strategy topics.

Where can I listen to this podcast episode?

You can listen on Apple Podcasts, Spotify, iHeartRadio, Stitcher, and Google Podcast. The episode is also embedded via Buzzsprout on the article page.

Why is privacy described as a 'luxury good'?

In the episode Greg Johns discusses how some consumer privacy protections and experiences may become differentiated by cost or access — meaning that better privacy controls and experiences could be available to those who can pay or opt into premium services, creating a tiered privacy landscape.

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Original Article
Hear from the EVP and Chief Digital Officer at Canvas Worldwide, the world’s second largest independent media agency.

"Privacy As A Luxury Good" - Taking On The Digital Caste System

Backstage with the Brand – Privacy As A Luxury Good

"Privacy as a Luxury Good" - Taking on the Digital Caste System with Greg Johns, EVP and Chief Digital Officer at Canvas Worldwide

This week we are thrilled to sit down with Greg Johns, EVP and Chief Digital Officer at Canvas Worldwide, the world’s second largest independent media agency. As the lead of all digital efforts at Canvas Worldwide, Greg's philosophy is to empower consumers to be more in control of what is happening with their data, and be educated on what value their data brings. In this hour-long Backstage with the Brand, Andy and Greg talk consumer privacy, digital booting TV from its status as King, the future of autonomous vehicles, and delicious Italian wines.

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