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The Tech Leadership Behind Long Marketing Cycles

Nativo
The Tech Leadership Behind Long Marketing Cycles

Frequently Asked Questions

Who is featured in this podcast episode?

Oded Cohen, Chief Technology Officer of Nativo, is the guest on this CTO Confessions episode.

What is the main topic of the episode?

The episode discusses tech leadership in Ad Tech and strategies for selling advertising to premium brands that require long-term marketing and engagement cycles.

Where can I listen to the episode?

You can listen to the episode embedded via Apple Podcasts on the article page or directly on SoundCloud via the provided link.

What kind of insights does Oded Cohen share?

Oded shares his experience leading engineering and technology teams in Ad Tech, and offers perspectives on long-term brand relationships, selling premium advertising, and managing product/tech decisions for extended marketing cycles.

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Original Article

The Tech Leadership Behind Long Marketing Cycles

Oded Cohen, Chief Technology Officer of Nativo sits-down with CTO Confessions to share his vast experience in Ad Tech.

Oded Cohen Podcast

The Tech Leadership Behind Long Marketing Cycles with Oded Cohen

Nativo's Chief Technology Officer, Oded Cohen joins CTO Confessions to share his vast experience in tech leadership. In this sit-down interview, Oded shares how to sell advertising to premium brands for long-term engagement and much more.

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