The article emphasizes that content is the critical bridge across the customer journey and outlines three tenets to help brands build meaningful marketing connections during the holiday season.
The article links to a related on-demand webinar titled 'Check Your Retail Pulse — Connecting with Consumers This Holiday Season' available at https://www.nativo.com/newsroom/check-your-retail-pulse-connecting-with-consumers-this-holiday-season.
Content helps guide consumers through awareness, consideration, and conversion stages. During the holidays, relevant and well-placed content can create meaningful connections that improve engagement and drive sales.
The article was published by Nativo, Inc.
Content is the critical bridge across the customer journey. This holiday season there are massive opportunities for brands to make meaningful connections with their consumers. Below are three tenets of a successful marketing strategy this holiday season. To learn how to set up a successful campaign, check out our recent webinar on-demand now.
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