Case StudyTravel & TourismAd TechCookieless Targeting

Visit St. Pete/Clearwater Sees 90% Increase in Call-to-Action Rate with SPARC, powered by Nativo Predictive Audiences

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Visit St. Pete/Clearwater Sees 90% Increase in Call-to-Action Rate with SPARC, powered by Nativo Predictive Audiences

Frequently Asked Questions

What is SPARC (powered by Nativo Predictive Audiences)?

SPARC is Nativo’s proprietary, privacy-compliant cookieless solution that uses predictive audiences to identify and expand engaged audience pools beyond traditional contextual and cookie-based targeting.

What results did Visit St. Pete/Clearwater achieve using SPARC?

Visit St. Pete/Clearwater achieved a 90% increase in call-to-action (CTA) rate while generating and maintaining awareness among potential travelers and driving site visitation.

Is SPARC privacy compliant and suitable for a cookieless future?

Yes. SPARC is described as a privacy-compliant, cookieless solution designed to help advertisers expand engaged audiences without relying on third-party cookies.

How can I view the full case study or see a demo?

The article invites readers to fill out the embedded HubSpot form to view the full case study and request an on-demand demo to learn how their brand can leverage SPARC.

AI-Generated Summary70-80% of original length
Original Article
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Visit St. Pete/Clearwater sought to generate and maintain awareness among potential travelers, engaging them with personalized and compelling content while driving site visitation on VSPC.

Learn how they used our proprietary and privacy compliant cookieless solution SPARC, powered by Nativo Predictive Audiences, to expand engaged audience pools beyond our standard contextual & cookie-based targeting.

Fill out the form below to view our full case study and for an on-demand demo to see how your brand can leverage SPARC, powered by Nativo Predictive Audiences, as you plan for a cookieless future.